June 7, 2012
DIVER & AGUILAR LAUNCH NEW MAGNUM TEMPTATION CAMPAIGN
Diver & Aguilar launch a new campaign for Magnum Temptation ice cream bars. This is the second time the photography duo has collaborated with Lola Madrid on Magnum. The 2011 campaign won the Epica Gold Award last year. Diver & Aguilar’s newest photographic creations were unveiled at the Magnum Temptation International Launch Event held in Ion Square in Singapore.
The event launched two new luxurious Magnum flavors—Magnum Temptation Hazelnut and Magnum Temptation Fruit. The ice cream has liquid filled bonbons inside, developed using special technology. Diver & Aguilar used the same high-speed photography they used on the previous campaign to capture the ice cream explosions.
See more of Diver & Aguilar’s photography here.
Client: Magnum
Agency: Lola Madrid
Creative Director: Pablo Monzon
Photographers: Mike Diver/Pedro Aguilar
This post is also available in: Chinese (Simplified)
